| Experienced consultant, speaker, and author Khoo Kheng-Hor, dispenses extremely practical and helpful advice, especially those in business and management. The six books in this collection cover the topics of Winning, Selling, Customer Service, Marketing, Human Resource Management, and Corporate Planning.
Anyone, not only those in business and management, can take advantage of these books. The books are concise, reader-friendly and straight to the point. Yet, they are not dry and successfully delivers the message. Busy individuals, and in fact nearly everybody, will most certainly appreciate this. Even teenagers could enjoy these books.
The advices dispensed are based on the verbatim words of Sun Tzu, one of the greatest generals of China, with the gist extracted and made applicable for each topic. It’s not all theories, though, as the author provides backs up his words with many real-life examples.
Applying Sun Tzu’s Art of War in Winning
Read the tips that could help you develop a “winner’s” mindset and put you on the path to being a winner. Learn how to face countless “battles” of the professional or personal kind.
Table of Contents
Part I – Tips for Winning
Part II – An Effective General Seeks Virtues
Part III – Five Circumstances for Victory
Part IV - Conclusion
Applying Sun Tzu’s Art of War in Corporate Planning
Here you will find tips that could help ou plan for your corporation’s future success. Learn how to draw up effective “war plans” applicable for your company’s growth, and secure your future success.
Table of Contents
Part I – Strategic Implications
Part II – Taking Stock
Part III – What Are Your Options?
Part IV – How to Choose Your Strategy
Part V – Strategy Implementation
Applying Sun Tzu’s Art of War in Human Resource Management
Learn how to attract the best people, retain and motivate them to accomplish great deeds for your coporation’s future success. Managers today are like generals, and subordinates are soldiers. Victory goes to those who know how to tap and unleash their soldiers’ potential.
Table of Contents
Part I – At Its Very Core
Part II – Creating A Conducive Working Environment
Part III – Using HR Functions To Build a Culture
Part IV – Getting Others in the Act
Applying Sun Tzu’s Art of War in Marketing
Here, you will find tips that could help you defend and/or expand your market. Learn how you could win the “battles” in the war of market dominance.
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